Trade Starter
For 24 months · no setup fee
- Five-page website
- Copy and light brand polish
- Quote form and review proof
- Local SEO foundations and Starter Care
£79/month
Choose Starter →FIXED-PRICE BUILDS + ONGOING GROWTH
Choose the right build. Keep improving after launch.
WEB DESIGN
Websites built to grow your business.
Our prices reflect what we actually build — hand-coded sites that pass Core Web Vitals, written from scratch, designed to bring you enquiries. If you’re comparing us against £200 page-builder sites, the maths won’t favour us. If you’re comparing against agencies charging £3,000+ for a similar build, you’ll see the value clearly.
What costs extra elsewhere is built into every Lustre site.
Cheaper agencies advertise a low headline price, then add £25 here, £80 there, £150 there. By the time the site is live you’ve spent the same — or more — for a templated build that won’t perform. Here’s exactly what’s already included in Build (£849).
| Feature | Cheaper agencies | Lustre Build |
|---|---|---|
| Speed / performance optimisation | £80 add-on | Included — real Core Web Vitals pass |
| Professional copywriting | £40 per page | Included — every page |
| Full on-page SEO | £50 add-on (“basic” only) | Included |
| Google Analytics setup | £30 add-on | Included |
| Cookie consent / GDPR | £25 add-on | Included |
| Google Maps embed | £30 add-on | Included |
| Advanced contact form | £60 add-on | Included |
| SSL certificate | £30/year | Included (Let’s Encrypt — free, always) |
| Accessibility (WCAG 2.2 AA) | £100 audit add-on | Built in as standard |
| Google Business Profile setup | Not offered | Included |
| Design revisions | Not specified | 2 rounds included |
| Support after launch | Not specified | 3 months free |
Comparison reflects typical pricing from page-builder agencies serving Kent. Your mileage with other providers may vary — the principle holds.
Spark
£199
Get online fast
Best for validating an idea, freelancers, or one-page micro-sites. For most local businesses, start with Build.
- Single page design
- Mobile responsive
- Contact form
- Basic on-page SEO
- Delivered in 3 days
Sketch
£399
Proper introduction
- 4 page site — Home, About, Services, Contact
- Mobile responsive
- Contact form
- SEO foundations
- Professional copywriting included
- 1 round of revisions
- Delivered in 1 week
RECOMMENDED
Build
£849
Full presence
- 7 pages — Home, About, Services overview, 3 service pages, Contact
- Custom design — no templates
- Full on-page SEO
- Google My Business setup
- Speed optimisation
- Professional copywriting included
- 2 rounds of revisions
- 3 months free support
- Delivered in 2 weeks
Landmark
£1,750
Flagship
- Up to 12 pages — incl. blog, case studies, service pages
- Custom design — no templates
- Blog and news section
- Full on-page SEO
- Google My Business setup
- Speed optimisation
- Professional copywriting included
- 3 rounds of revisions
- 6 months free support
- Delivered in 3–4 weeks
Forge
from £2,500
Built from the ground up
- Bespoke e-commerce or fully custom build
- Product catalogue & payment integration
- Custom functionality built from scratch
- Priority support throughout
- Professional copywriting included
- Timeline and scope agreed at brief
CUSTOM BUILDS
No cheap templates. No diluted brand.
Every serious build is planned around positioning, search intent, conversion paths, and the way your customers actually buy.
Custom Website Builds
Bespoke, SEO-ready websites for UK businesses that need a serious digital presence.
Website Redesigns
Turn a dated or underperforming site into a faster, clearer, higher-converting platform.
SEO Web Design
Build around keyword intent, structure, schema, speed, and conversion from the first wireframe.
National Website Builds
Remote-first builds for UK businesses that need agency-grade work without bloated retainers.
FOCUSED LOCAL OFFERS
A complete scope for businesses and halls that need clarity.
Two focused offers with the strategy, content and practical setup included from the start.
TRADES
A proper website. One manageable monthly price.
A new Lustre-built site, hosting and practical ongoing care. No setup fee.
Trade Growth
Most popularFor 24 months · no setup fee
- Seven pages with three focused service pages
- Project proof and structured quote form
- Search Console and Google Business Profile setup
- Brand assets and Professional Care
£119/month
Choose Growth →Trade Partner
For 24 months · no setup fee
- Up to ten pages with full brand polish
- Advanced proof and lead journey
- Three hours of monthly changes and priority support
- Monthly performance action and quarterly growth pages
£199/month
Choose Partner →For new Lustre websites, including complete replacements. Your domain remains in your name; we host and license the website during the 24-month term. After payment 24, ownership transfers to you and care becomes optional at £29, £65 or £149/month. Plan terms.
Trade Growth
£1,295
One-off website build
Seven conversion-focused pages with practical brand polish.
- Three focused service pages
- Projects, reviews and structured quote form
- Local search foundations and Search Console
- Logo clean-up, invoice and review assets
Website ownership transfers after full payment. Optional Professional Care is £65/month, billed annually.
Discuss Trade Growth →
COMMUNITY HALLS
One-off builds
Hall Essentials / Bookings
£1,295 / £1,795
Accessible information or booking-request site
- Facilities, hire information and events
- Accessibility and mobile usability
- Optional availability and booking requests
- Practical grant-support documents
Optional care: £29 or £49/month, billed annually
Explore hall websites →
INDUSTRIES WE BUILD FOR
Websites shaped around your trade.
We build for the way each sector actually wins customers. See the approach for your industry.
Plumbers & Heating
Trust-first Trade Growth sites built around clear enquiries.
Builders & Trades
Seven focused pages plus practical brand polish for £1,295.
Village Halls
Accessible information and booking-request websites from £1,295.
Dental Practices
Credible sites with easy new-patient booking.
Salons & Beauty
Editorial, mobile-first sites built around bookings.
Cafes & Restaurants
Menus and bookings that fill more tables.
Gyms & Fitness
High-energy sites that convert to memberships.
Estate Agents
Listings-ready sites that win more instructions.
All industries →
See every sector we build for.
SEO & SEARCH VISIBILITY
Get found. Stay found.
SEO Foundations
Included free
Built into every website we deliver
- Semantic HTML structure
- Meta titles & descriptions
- Image alt text
- Page speed optimisation
- Sitemap & robots.txt
- Google Search Console setup
Local SEO
£199 one-off
Perfect for local service businesses
- Google Business Profile setup & optimisation
- Local directory submissions (Yell, Thomson, Bing Places & more)
- NAP consistency audit
- Local schema markup
Growth SEO
from £299/mo
For businesses wanting national visibility
- Full keyword research
- Monthly content creation
- Backlink building
- Competitor analysis
- Quarterly strategy review
BUILD YOUR PACKAGE
Pick what you need. See your price live.
No sales call. No hidden quote. Just click what applies — the total updates as you go.
CARE PLANS
Keep it running — we handle everything.
Every Lustre site comes with the option to hand it all over to us. Hosting, email, security, updates — handled. You focus on your business.
Core
£15/month
Just the essentials
- Website hosting
- SSL certificate
- Professional email hosting
Starter
£29/month
Peace of mind
- Everything in Core
- Weekly backups
- Security updates
- Uptime monitoring
- Email support
RECOMMENDED
Professional
£65/month
Active management
- Everything in Starter
- Daily backups
- 1 hour of changes per month
- Monthly analytics & search digest
- Priority support
Business
£149/month
Full service
- Everything in Professional
- Priority support — same day response
- Up to 3 hours changes per month
- Monthly performance and Search Console actions
- One conversion improvement each month, within included time
- Email and phone support
Coming Soon
Premium
TBC
Business critical
- Everything in Business
- 24/7 emergency support
- Instant backup restore
- Dedicated account manager
- Unlimited small changes
Without a care plan
- Site goes down — you find out from a customer
- SSL expires — browsers show “Not Secure”
- Security vulnerabilities go unfixed
- Email goes down — you miss enquiries
- Changes take days to arrange and coordinate
With a care plan
- We monitor uptime 24/7
- SSL auto-renewed, never expires
- Security patches applied monthly
- Professional email always running
- Small changes turned around same week
ADD-ONS
Make it yours.
- Domain & email setup — £49 one-off — One-time domain purchase and professional email configuration
- Additional content pages — £99 each — Added any time after launch
- Local SEO setup — £199 one-off — Google Business Profile, directory submissions, schema markup and NAP audit
- Logo & brand identity — from £499 one-off — Full brand package including logo, colour palette and typography
SPECIALIST SERVICES
Built for your industry.
We design websites tailored to specific industries and needs. Find the service that fits your business.
Restaurant Web Design
Menus, bookings, and atmosphere — online.
Beauty Salon Web Design
Bookings, galleries, and a brand that shines.
Fitness & Gym Web Design
Memberships, timetables, and energy.
Web Design for Tradespeople
Get found locally. Win more jobs.
Property & Real Estate
Listings, virtual tours, and trust.
E-commerce Website Design
Custom product journeys, payments, analytics, and conversion-focused checkout paths.
Premium Shopify Themes
12 niche-specific Shopify 2.0 themes, instant download from £24.99.
Shopify Store Design
Custom Shopify stores built to convert, not just exist.
Shopify Theme Customisation
Make an off-the-shelf theme unmistakably yours.
SEO Web Design
Websites built to rank from day one.
Landing Page Design
High-converting pages for campaigns.
Mobile Website Design
Mobile-first, fast, and flawless.
Website Redesign
Refresh your online presence.
Fast Website Design
Online in a week. No compromises.
Not sure which package is right for you? Just ask.
We give honest advice with zero pressure. If we think you don't need something, we'll tell you.
Book a Free Consultation →