Website redesigns for Ashford and Kent businesses
Replace a tired website with clearer services, an easier mobile experience and a dependable enquiry route. Seven-page builds from £849, with migration work scoped before you commit.
Fix a problem, refresh a page or rebuild?
Send your current website and the problem you want to solve. A broken form or slow first screen may need a contained repair. A rebuild makes more sense when the structure, content and design all need to change. We explain that recommendation before quoting the work.
What is included in a seven-page redesign?
| Work | Agreed scope |
|---|---|
| Pages and copy | Home, About, a service overview, three service pages and Contact, with copywriting and two revision rounds. |
| Design and enquiries | Custom mobile and desktop layouts, clear calls to action and a checked contact journey. |
| Existing site | Review useful content and URLs. Additional migration, integrations or a larger page inventory are quoted explicitly. |
| After launch | Three months of updates and changes. Hosting and ongoing care are separate, optional costs. |
Decide what needs to improve before replacing the site
A redesign is useful when customers cannot understand the offer, the mobile layout is difficult, important services are missing or the contact route is unreliable. A visual refresh alone will not repair a broken form or make an unclear service page useful.
We start with your current address and the business goal. Where access is available, Search Console shows which pages and searches already bring visitors. Existing enquiries and common customer questions help identify what should be clearer.
What the review covers
- Content: services, coverage, project evidence, outdated claims and missing buying information.
- Customer actions: calling, requesting a quote, booking or buying, including the confirmation a visitor receives.
- Structure: navigation, internal links and the pages worth retaining.
- Technical setup: hosting, domain, email, crawlability and dependencies on booking tools or other providers.
A migration plan for the pages you already have
Before launch, we record old URLs and decide which stay, which change and which can be combined. A changed address should lead to the closest relevant replacement. We check redirects, internal links, canonical addresses and the sitemap together, so search engines and visitors receive a consistent route.
For example, if an existing plumbing page receives useful visits and a new site separates boiler servicing from bathroom work, we do not redirect every old page to the homepage. We map each page to the appropriate service and retain valuable detail where it belongs. This is an illustrative migration decision, not a promise of an unchanged ranking.
A better form can be more valuable than another landing page
Our EchoPM update replaced an email-application form with a website submission that saves the request and returns a reference. We also improved service explanations and mobile contact routes. It is a practical example of reviewing the whole journey rather than judging the site from a screenshot.
What your proposal will specify
The quote sets out the page count, content work, design, revisions, redirects, integrations and launch checks. It also confirms how you will make future changes and who maintains hosting, backups and email. Production time depends on the agreed scope, access, content readiness and review turnaround; a complex migration needs more time than a small brochure site.
Our project process explains the review and approval stages. Lustre is based in Ashford, serving nearby Kent businesses and handling other projects remotely.
Redesign questions
Could a redesign affect my Google rankings?
Yes. Content, URLs and technical changes can affect search visibility. We reduce avoidable disruption by recording useful existing pages, mapping redirects, checking canonical addresses and monitoring after launch. Rankings cannot be guaranteed.
Does every old page need replacing?
No. We review the purpose, useful content, links and search evidence first. A page that receives few visits may still answer an important question. Deleting or combining pages needs a reason and a plan for the old address.
How much will my redesign cost?
We quote the pages and work involved. The seven-page Build is £849; content migration, commerce, integrations and larger sites can need a different scope. Hosting and ongoing care are separate choices. Compare current packages.
Can I keep my domain and business email?
Usually, but we inspect the current setup and required access before changes. Website hosting and email can be separate services. We plan DNS changes to preserve the records the business still needs.
Show us the site you want to improve
Include the website address, the main problem and any deadline. We will recommend a scoped plan.
Get a website plan →